Digital Savvy

Monday, March 14, 2016

Do You Get The Whole Social Thing?


From a post By Ted Coiné and Mark Babbitt in Open For Business the 
7 Attributes of CEOs Who Get Social Media.  And it's not just CEOs.  The Executive Directors of non-profits are in the same boat as are politicians, appointed officials on Commissions, and small business owners. 



  1. They Have an Insatiable Curiosity They  listen. 
  1. They Have a DIY Mindset They  seek unfiltered information using the many tools available to them online.
  1. They Have a “Bias for Action” They get real-time and urgency.
  1. They Are Relentless Givers They constantly share what they know sometimes without any direct benefit to them personally or the organization. 
  1. They Connect Instead of Promote They build relationships.
  1. They’re the Company’s No. 1 Brand Ambassador About two-thirds of customers say their perception of a CEO directly impacts their perception of the company.
  1. They Lead with an OPEN Mindset  They embrace the concept of "OPEN" (Ordinary People, Extraordinary Network)
And there remains plenty of opportunities for the DIT Mindset - Do It Together.
Ruth Ann Barrett, Digital Savvy, March 14, 2016, Portland, Oregon

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