7 Attributes of CEOs Who Get Social Media. And it's not just CEOs. The Executive Directors of non-profits are in the same boat as are politicians, appointed officials on Commissions, and small business owners.
- They Have an Insatiable Curiosity They listen.
- They Have a DIY Mindset They seek unfiltered information using the many tools available to them online.
- They Have a “Bias for Action” They get real-time and urgency.
- They Are Relentless Givers They constantly share what they know sometimes without any direct benefit to them personally or the organization.
- They Connect Instead of Promote They build relationships.
- They’re the Company’s No. 1 Brand Ambassador About two-thirds of customers say their perception of a CEO directly impacts their perception of the company.
- They Lead with an OPEN Mindset They embrace the concept of "OPEN" (Ordinary People, Extraordinary Network)
And there remains plenty of opportunities for the DIT Mindset - Do It Together.
Ruth Ann Barrett, Digital Savvy, March 14, 2016, Portland, Oregon
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