Match your video content to your audience, consider YouTube as basic, and then post accordingly keeping in mind the following:
"With more U.S. 18-34 year-olds watching YouTube* than any other cable network, and video consumption skyrocketing across all devices, investing in video content, marketing, and advertising should be at the very top of every brand’s digital marketing strategy." (17 Tips for a Winning Video Strategy by ReelSEO and Tubular).
I take this chart with a grain of salt, more as rough numbers. However, it is helpful for realizing the wide world of posting platforms, all with differing audiences, some of which are appropriate to your product, service or cause.
* 50% views on YouTube coming from mobile devices.
Ruth Ann Barrett, Digital Savvy, All Things Video, March 30, 2016. We have been creating and aggregating video content for the last seven years. Contact Ruth Ann Barrett at 415.377.1835 or by email, ruthann@reddigitalmarketing.com (RDM).
"With more U.S. 18-34 year-olds watching YouTube* than any other cable network, and video consumption skyrocketing across all devices, investing in video content, marketing, and advertising should be at the very top of every brand’s digital marketing strategy." (17 Tips for a Winning Video Strategy by ReelSEO and Tubular).
I take this chart with a grain of salt, more as rough numbers. However, it is helpful for realizing the wide world of posting platforms, all with differing audiences, some of which are appropriate to your product, service or cause.
* 50% views on YouTube coming from mobile devices.
Ruth Ann Barrett, Digital Savvy, All Things Video, March 30, 2016. We have been creating and aggregating video content for the last seven years. Contact Ruth Ann Barrett at 415.377.1835 or by email, ruthann@reddigitalmarketing.com (RDM).
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