Now for enlightenment on how we are using our cell phones and the smarter they get the better and this information is from the Pew Research Center’s Internet & American Life Project: (full report here)
Some 70% of all cell phone owners and 86% of smartphone owners have used their phones in the previous 30 days to perform at least one of the following activities:
Coordinate a meeting or get-together -- 41% of cell phone owners have done this in the past 30 days which makes your business address and zip code important information and you would be surprised how hard it is to find the address of a business when you are standing right in front or inside of it.
Solve an unexpected problem that they or someone else had encountered -- 35% have used their phones to do this in the past 30 days.
Decide whether to visit a business, such as a restaurant -- 30% have used their phone to do this in the past 30 days.
Find information to help settle an argument they were having -- 27% have used their phone to get information for that reason in the past 30 days.
Look up a score of a sporting event -- 23% have used their phone to do that in the past 30 days.
Get up-to-the-minute traffic or public transit information to find the fastest way to get somewhere -- 20% have used their phone to get that kind of information in the past 30 days.
Get help in an emergency situation -- 19% have used their phone to do that in the past 30 days.
And now for the kicker:
Overall, these “just-in-time” cell users—defined as anyone who has done one or more of the above activities using their phone in the preceding 30 days—amount to 62% of the entire adult population.
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